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	<title>Leading Entrepreneurship &#187; Marketing</title>
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	<description>with Daniel James Scott</description>
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		<title>Of or With</title>
		<link>http://www.daniel-james-scott.com/entrepreneurship/of-or-with</link>
		<comments>http://www.daniel-james-scott.com/entrepreneurship/of-or-with#comments</comments>
		<pubDate>Fri, 03 Jun 2011 12:00:14 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[care]]></category>
		<category><![CDATA[how]]></category>
		<category><![CDATA[of]]></category>
		<category><![CDATA[skill]]></category>
		<category><![CDATA[why]]></category>
		<category><![CDATA[with]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=691</guid>
		<description><![CDATA[A subtle difference... or is it?]]></description>
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		<title>Tweetable Sound Bites</title>
		<link>http://www.daniel-james-scott.com/strategy-execution/tweetable-sound-bites</link>
		<comments>http://www.daniel-james-scott.com/strategy-execution/tweetable-sound-bites#comments</comments>
		<pubDate>Fri, 06 May 2011 12:00:48 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[Strategy + Execution]]></category>
		<category><![CDATA[8 minutes]]></category>
		<category><![CDATA[character]]></category>
		<category><![CDATA[demo]]></category>
		<category><![CDATA[demo day]]></category>
		<category><![CDATA[investor]]></category>
		<category><![CDATA[investors]]></category>
		<category><![CDATA[pecha kucha]]></category>
		<category><![CDATA[pitch]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[slide deck]]></category>
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		<category><![CDATA[sound bite]]></category>
		<category><![CDATA[sound bites]]></category>
		<category><![CDATA[tweet]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=677</guid>
		<description><![CDATA[Defined as 140 character, or 28 word (max), key points for your investor presentation.]]></description>
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		<title>Prove It To Me</title>
		<link>http://www.daniel-james-scott.com/entrepreneurship/prove-it-to-me</link>
		<comments>http://www.daniel-james-scott.com/entrepreneurship/prove-it-to-me#comments</comments>
		<pubDate>Fri, 29 Apr 2011 12:00:30 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[proof]]></category>
		<category><![CDATA[proof of concept]]></category>
		<category><![CDATA[proof of life]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=672</guid>
		<description><![CDATA[When pitching, we listen for two types of proof... so you need to address both.]]></description>
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		<title>Panic</title>
		<link>http://www.daniel-james-scott.com/entrepreneurship/panic</link>
		<comments>http://www.daniel-james-scott.com/entrepreneurship/panic#comments</comments>
		<pubDate>Fri, 18 Mar 2011 12:00:26 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[panic]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=648</guid>
		<description><![CDATA[Nevermind... do not panic.
]]></description>
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		<title>Eye Contact</title>
		<link>http://www.daniel-james-scott.com/entrepreneurship/eye-contact</link>
		<comments>http://www.daniel-james-scott.com/entrepreneurship/eye-contact#comments</comments>
		<pubDate>Fri, 11 Mar 2011 12:00:15 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[eye contact]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=646</guid>
		<description><![CDATA[We do a lot these days to avoid or replace eye contact.
]]></description>
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		<item>
		<title>Value</title>
		<link>http://www.daniel-james-scott.com/strategy-execution/startup-strategy-execution/value</link>
		<comments>http://www.daniel-james-scott.com/strategy-execution/startup-strategy-execution/value#comments</comments>
		<pubDate>Fri, 04 Mar 2011 12:00:52 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[concept]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[customers]]></category>
		<category><![CDATA[job to be done]]></category>
		<category><![CDATA[pain]]></category>
		<category><![CDATA[problem]]></category>
		<category><![CDATA[solution]]></category>
		<category><![CDATA[value]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=633</guid>
		<description><![CDATA[It has been my experience that most entrepreneurs understand the value they bring to the table.  They just don't fully understand to whom that value matters.]]></description>
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		<title>Deal of the Day</title>
		<link>http://www.daniel-james-scott.com/entrepreneurship/deal-of-the-day</link>
		<comments>http://www.daniel-james-scott.com/entrepreneurship/deal-of-the-day#comments</comments>
		<pubDate>Fri, 25 Feb 2011 12:00:41 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Entrepreneurship]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[customer]]></category>
		<category><![CDATA[industry]]></category>
		<category><![CDATA[long-term]]></category>
		<category><![CDATA[short-term]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=620</guid>
		<description><![CDATA[And the fight for transactional customers begins.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Wait&#8230; What?</title>
		<link>http://www.daniel-james-scott.com/strategy-execution/marketing/wait-what</link>
		<comments>http://www.daniel-james-scott.com/strategy-execution/marketing/wait-what#comments</comments>
		<pubDate>Fri, 04 Feb 2011 12:00:17 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[what]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=608</guid>
		<description><![CDATA[One of my favorite responses to anything I do is "Wait... What?"]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Assuming a Position</title>
		<link>http://www.daniel-james-scott.com/strategy-execution/assuming-a-position</link>
		<comments>http://www.daniel-james-scott.com/strategy-execution/assuming-a-position#comments</comments>
		<pubDate>Fri, 07 Jan 2011 12:00:14 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[Strategy + Execution]]></category>
		<category><![CDATA[position]]></category>
		<category><![CDATA[positioning]]></category>
		<category><![CDATA[relational]]></category>
		<category><![CDATA[relational positioning]]></category>
		<category><![CDATA[value proposition]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=588</guid>
		<description><![CDATA[It is only the luxury of the masses to yeild indifference and indecision as leverage. ]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Just One Reason</title>
		<link>http://www.daniel-james-scott.com/strategy-execution/just-one-reason</link>
		<comments>http://www.daniel-james-scott.com/strategy-execution/just-one-reason#comments</comments>
		<pubDate>Fri, 24 Dec 2010 12:00:34 +0000</pubDate>
		<dc:creator>danieljames</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Startup]]></category>
		<category><![CDATA[Strategy + Execution]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[market]]></category>
		<category><![CDATA[reason]]></category>
		<category><![CDATA[target]]></category>
		<category><![CDATA[target market]]></category>

		<guid isPermaLink="false">http://www.daniel-james-scott.com/?p=574</guid>
		<description><![CDATA[Consumers are labeled correctly.  We consume, that is what humans do.  We don't need a pitch, we just need a reason.  Just one.]]></description>
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		<slash:comments>1</slash:comments>
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