Leading Entrepreneurship

There are certain terms that you should try not use in your business plan, and they are all here in this post.

The following terms hold zero meaning on their own, and should only be used in your business plan with a detailed explanation of how your definition of the word differs from your competition (or reader’s expectation).

• adaptive
• adequate
• brand
• branding
• credible
• development
• exit
• global
• innovative
• intellectual property
• international
• market
• marketing
• opportunity
• quality
• reasonable
• risk
• roadblocks
• serial entrepreneur
• service
• startup
• state of the art
• technology
• timely
• value

Any others you can think of? Help us all out and add them below.